Imperfect Foods is on the frontlines of the answer to that question. ![]() But she, like many Lead With We thinkers wonders, “What’s next? How do we push this movement forward?” Madeline Rotman, Head of Sustainability, sees these kinds of circular, regenerative evolutions in our economy as no longer niche, but more and more mainstream every day - especially since the disruptive force of COVID. ![]() Growing frustrated - & more optimistic by the day Thanks to its sustainable sourcing mission, to date it is on track to save almost 200 million pounds of food. ![]() Cofounded by Ben Simon and Ben Chesler, Imperfect Foods is an online eCommerce retailer that delivers directly to subscribers in most states of the union affordable, high-quality food that might have otherwise been trashed. Rather than accept those unfortunate stats, along came San Francisco-based Imperfect Foods (formerly Imperfect Produce) in 2015.
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